The Experiential Design Index

Wells Fargo Center Atrium LED Installation — Wells Fargo Center

An eight-story digital installation of five 85-foot LED columns opened in the glass atrium of Denver's Wells Fargo Center in 2016 as part of a lobby renovation, with experience design by ESI Design and software by AV&C for owner Beacon Capital Partners.

VenueWells Fargo Center
Project typeInstallation
StatusCompleted
Year completed2016
TechnologiesLED display, generative software

Credits

FirmRoleNote
ESI Design Media Design & Software Experience design lead; five 85-foot LED columns in the glass atrium
AV&C Media Design & Software Software platform choreographing the canvases from local data and social feeds

Sources