EA Story — Electronic Arts Headquarters
EA Story, an interactive installation marking Electronic Arts' 40th anniversary, opened in 2022 at EA's headquarters in Redwood City, California; Dome designed and built the projection-mapped interactive wall visualizing more than 1,200 games from EA's history, with content production, illustration, and historical image restoration by Aimee Stevland Design.
| Venue | Electronic Arts Headquarters |
|---|---|
| Project type | Installation |
| Status | Completed |
| Year completed | 2022 |
| Technologies | projection mapping, interactive touch wall, mobile scan-to-content |
Credits
| Firm | Role | Note |
|---|---|---|
| Dome | Media Design & Software | Interactive projection-mapped wall visualizing 1,200+ EA games for the studio's 40th anniversary |
| aimee-stevland-design | Content Production | Design, illustration, and restoration of 20,000+ historical game-cover images for the interactive wall; exterior wall tribute illustration |
| dce | Fabrication | |
| aces2spades | AV Integration |
Description
Visitors spotlight physical and digital game covers by browsing genre, year, and platform on a projection-mapped wall, and can scan physical game covers with a mobile device to access archival content; each cover links to EA's internal archive. An exterior "doodle" tribute illustration honors titles and characters from EA's catalog. The project received an Honorable Mention in the Experience Design category of Fast Company's 2023 Innovation by Design Awards, and was shortlisted (Environmental category) in Communication Arts' 2023 Interactive competition.
Sources
- https://aimeestevland.com/portfolio/electronic-arts-historical-exhibit/
- https://aimeebruckner.com/2022/06/electronic-arts-40th-anniversary/
- https://www.fastcompany.com/90933766/experience-design-innovation-by-design-2023
- https://www.domecollective.lynnkiang.com/ears.html
- https://www.commarts.com/content/files/competitions/2023%20IA%20Shortlist.pdf