The Experiential Design Index

TIME "The March": A Virtual Reality Exhibit — DuSable Museum of African American History

TIME "The March", A Virtual Reality Exhibit recreating the 1963 March on Washington, opened at the DuSable Museum of African American History in Chicago in 2020; produced by TIME Studios with exhibit design by Local Projects and fabrication, installation, and project management by Chicago Scenic Studios.

VenueDuSable Museum of African American History
Project typeTemporary Exhibition
StatusCompleted
Year completed2020
Technologiesvirtual reality, immersive media rooms

Credits

FirmRoleNote
Chicago Scenic Studios, Inc. Fabrication Project management, fabrication, and installation; transformed a 2,800 sq ft space into soundproof rooms, custom furniture, and check-in desk
Local Projects Exhibit Design
MAD Systems AV Integration Sound Production, per Chicago Scenic Studios' own project page
digital-domain Media Design & Software Visual effects and VR management
ryot-media-studio Media Design & Software
valis-studio Content Production VR creative content
prographics Environmental Graphics & Wayfinding Graphics production

Description

Visitors move through five small rooms in groups of four, experiencing civil rights history through media displays and a VR simulation positioning them near the Washington Monument reflecting pool during Dr. Martin Luther King Jr.'s "I Have A Dream" speech. The experience begins with an audio introduction to the origins of the civil rights movement before visitors don VR headsets. The project was co-created by TIME's Mia Tramz and Alton Glass, with Viola Davis as executive producer and narrator; debuted February 28, 2020.

Sources